Chery Town

Chery Automobile is planning to create a network of retail outlets called Chery Town in more than 20 major Chinese cities over the next two years.

According to the Shanghai Daily newspaper, the automaker wants to focus more attention on after-sales service as a way to retain current customers and attract new prospects, especially first-time buyers, in China's fiercely competitive car market.

Chery Town outlets will be megadealers who will provide a broad portfolio of products and services, including sales, service, parts, insurance and even financing.

The first two Chery Town stores already have opened in Beijing and Shanghai, with others to follow in Harbin, Tianjin, Nanjing, Changsha, Suzhou and Urumqi.

Chery last week priced two new models: the A1 compact, which will start at $7,020, and the revamped Tiggo 3 utility vehicle, starting at $12,500.

© Source: insideline
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